Building a relationship of trust with the franchisor is of the utmost importance.
Becoming a master franchisee doesn’t require financial clout, political influence, or legal expertise. What it takes is a relationship of trust with the franchisor in Japan.
Our CEO, Akira Tsuchiya, says that franchising is like sending your own child to live with a foster family. You’d naturally be concerned about the foster parent’s management philosophy, how they run their business, and what kind of person they are.
Assentia Holdings provides support for obtaining a master franchise.
For your reference : Our CEO Blog
