{"id":17432,"date":"2026-10-14T12:35:03","date_gmt":"2026-10-14T03:35:03","guid":{"rendered":"https:\/\/www.assentia-hd.com\/en\/?p=17432"},"modified":"2026-11-02T13:48:16","modified_gmt":"2026-11-02T04:48:16","slug":"expanding-globally-with-just-one-store-in-japan","status":"publish","type":"post","link":"https:\/\/www.assentia-hd.com\/en\/2026\/10\/14\/expanding-globally-with-just-one-store-in-japan\/","title":{"rendered":"Expanding Globally with Just One Store in Japan"},"content":{"rendered":"<div>\n<h2><b><img data-attachment-id=\"17434\" data-permalink=\"https:\/\/www.assentia-hd.com\/en\/2026\/10\/14\/expanding-globally-with-just-one-store-in-japan\/%e3%82%b9%e3%82%af%e3%83%aa%e3%83%bc%e3%83%b3%e3%82%b7%e3%83%a7%e3%83%83%e3%83%88-2026-11-02-134654\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?fit=1197%2C906&amp;ssl=1\" data-orig-size=\"1197,906\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2026-11-02 134654\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?fit=300%2C227&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?fit=700%2C530&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-large wp-image-17434\" src=\"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?resize=700%2C530&#038;ssl=1\" alt=\"\" width=\"700\" height=\"530\" srcset=\"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?resize=1024%2C775&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?resize=300%2C227&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?resize=768%2C581&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?resize=528%2C400&amp;ssl=1 528w, https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2026\/10\/cf8955397c49fa0e500dc4bb07f9f183.png?w=1197&amp;ssl=1 1197w\" sizes=\"(max-width: 700px) 100vw, 700px\" data-recalc-dims=\"1\" \/>\u201cSmall, Long-Established Businesses\u201d Earn Profits Through Overseas Franchising<\/b><\/h2>\n<div>\n<ul>\n<li>Expanding overseas through franchising\u2014when people hear this, many might picture major chain stores. However, there are examples in Japan of businesses with just a single store expanding their operations across the ocean. Akira Tsuchiya, President and CEO of Assentia Holdings, which supports overseas franchising, states, \u201cThe history and culture rooted in regional communities, along with the know-how cultivated through daily work, become assets for competing on the global stage.\u201d Amid an inevitable contraction of the domestic market due to factors such as population decline, we explored the potential of franchising as one way for SMEs in regional areas to generate revenue overseas.<\/li>\n<li><a href=\"https:\/\/project.nikkeibp.co.jp\/onestep\/casestudy\/00128\/\">Click here for the article &gt;&gt;<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cSmall, Long-Established Businesses\u201d Earn Profits Through Overseas Franchising Expanding overseas through franchising\u2014when people hear this, many might picture major chain stores. However, there are examples in Japan of businesses with just a single store expanding their operations across the ocean. Akira Tsuchiya, President and CEO of Assentia Holdings, which supports overseas franchising, states, \u201cThe history and culture rooted in regional communities, along with the know-how cultivated through daily work, become assets for competing on the global stage.\u201d Amid an inevitable contraction of the domestic market due to factors such as population decline, we explored the potential of franchising as one way for SMEs in regional areas to generate revenue overseas. &hellip; <a href=\"https:\/\/www.assentia-hd.com\/en\/2026\/10\/14\/expanding-globally-with-just-one-store-in-japan\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":1114,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1],"tags":[],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2019\/02\/good_img009-1.jpg?fit=1000%2C666&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8Yf3D-4xa","jetpack-related-posts":[{"id":1710,"url":"https:\/\/www.assentia-hd.com\/en\/2020\/07\/19\/the-business-design-firm-a-new-service-that-turns-your-companys-core-business-into-intellectual-property-and-knowledge-industry\/","url_meta":{"origin":17432,"position":0},"title":"The Business Design Firm, a new service that turns your company&#8217;s core business into intellectual property and knowledge industry.","author":"nobu","date":"2020\u5e747\u670819\u65e5","format":false,"excerpt":"Ascentia Holdings Inc. (headquartered in Kobe, Japan; Akira Tsuchiya, President & CEO) has been developing overseas franchises for Japanese food service and restaurant companies aiming for the global market in 19 countries around the world, starting with Singapore in 2010 and extending to Asia, Oceania, the Middle East and North\u2026","rel":"","context":"In &quot;News&quot;","block_context":{"text":"News","link":"https:\/\/www.assentia-hd.com\/en\/category\/news\/"},"img":{"alt_text":"akira","src":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2020\/01\/FCB_0008_s.jpg?fit=720%2C478&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":15434,"url":"https:\/\/www.assentia-hd.com\/en\/2023\/07\/19\/20230719\/","url_meta":{"origin":17432,"position":1},"title":"ANNUAL REPORT 2021-2022","author":"nobu","date":"2023\u5e747\u670819\u65e5","format":false,"excerpt":"We are not in the business of expanding Japanese franchises to the world. We are taking an excellent Japanese business and franchising it to the world. In some cases, we are the first to franchise a business overseas that was not franchised in Japan. In other cases, we develop a\u2026","rel":"","context":"In &quot;Agriculture&quot;","block_context":{"text":"Agriculture","link":"https:\/\/www.assentia-hd.com\/en\/category\/agriculture\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2023\/05\/WhatsApp-Image-2023-03-04-at-10.04.10-1.jpeg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17291,"url":"https:\/\/www.assentia-hd.com\/en\/2025\/12\/01\/20251201\/","url_meta":{"origin":17432,"position":2},"title":"Number of Japanese Restaurants Overseas181,000","author":"nobu","date":"2025\u5e7412\u67081\u65e5","format":false,"excerpt":"Number of Japanese Restaurants Overseas Declines for First Time Since Survey Began: 181,000 Restaurants, Down 6,000 The \u201cApproximate Number of Japanese Restaurants Overseas\u201d survey, compiled biennially since 2013 by the Ministry of Agriculture, Forestry and Fisheries with cooperation from overseas diplomatic missions worldwide, was announced on the evening of November\u2026","rel":"","context":"In &quot;Food &amp; Beverage&quot;","block_context":{"text":"Food &amp; Beverage","link":"https:\/\/www.assentia-hd.com\/en\/category\/fb\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2025\/12\/302074347f35ee9d0dc8dbee474055c2.png?fit=960%2C720&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":14174,"url":"https:\/\/www.assentia-hd.com\/en\/2023\/02\/21\/nikkei\/","url_meta":{"origin":17432,"position":3},"title":"Franchise Show to be Held in Japan with 214 Exhibitors","author":"nobu","date":"2023\u5e742\u670821\u65e5","format":false,"excerpt":"Franchise show with the largest number of exhibitors since Pandemic. Click here to learn more about our Japanese franchise inspection tours. https:\/\/fc.assentia-hd.com\/inspectiontour For attractive franchises not at the franchise show, click here. Here is the list of exhibitors for the Nikkei Franchise Show, March 1-3. If you cannot come to\u2026","rel":"","context":"In &quot;News&quot;","block_context":{"text":"News","link":"https:\/\/www.assentia-hd.com\/en\/category\/news\/"},"img":{"alt_text":"akira","src":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2020\/01\/FCB_0008_s.jpg?fit=720%2C478&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17188,"url":"https:\/\/www.assentia-hd.com\/en\/2024\/12\/20\/takesan\/","url_meta":{"origin":17432,"position":4},"title":"TAKESAN Ramen has opened in the ski area!","author":"nobu","date":"2024\u5e7412\u670820\u65e5","format":false,"excerpt":"Following on from Mongolia and Paris, the Nagano earthen pot miso ramen restaurant 'Takesan' has opened a new branch in Nozawa Onsen. \u00a0 In 2008, the president, Tetsuaki Takeda, who is from Nagano, opened the first branch in Higashiwada, Nagano City, with the aim of creating a local ramen dish\u2026","rel":"","context":"In &quot;Food &amp; Beverage&quot;","block_context":{"text":"Food &amp; Beverage","link":"https:\/\/www.assentia-hd.com\/en\/category\/fb\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2025\/01\/462575525_510822401972859_2262828850092675908_n.jpg?fit=900%2C1200&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1042,"url":"https:\/\/www.assentia-hd.com\/en\/2019\/01\/15\/2019-japan-international-franchise-show-mar6-8-2019\/","url_meta":{"origin":17432,"position":5},"title":"2019 Japan International Franchise Show MAR6-8, 2019","author":"nobu","date":"2019\u5e741\u670815\u65e5","format":false,"excerpt":"Exhibitor List (2019)Category : F & B ABooth No.ALL HEARTS COMPANY\u00a0\/\u00a0ALL HEARTS COMPANY\u201cANTIQUE\u201d is the bakery brand of ALL HEARTS CONPANY with products like \u201cChoco-ring\u201d and \u201cCheese France\u201d\u201d. The company has competitiveness in product development, factories delivering bread dough and desert products to its stores nationwide and distinguished VMD for\u2026","rel":"","context":"In &quot;News&quot;","block_context":{"text":"News","link":"https:\/\/www.assentia-hd.com\/en\/category\/news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.assentia-hd.com\/en\/files\/2019\/01\/01SQ.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/posts\/17432"}],"collection":[{"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/comments?post=17432"}],"version-history":[{"count":2,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/posts\/17432\/revisions"}],"predecessor-version":[{"id":17435,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/posts\/17432\/revisions\/17435"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/media\/1114"}],"wp:attachment":[{"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/media?parent=17432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/categories?post=17432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.assentia-hd.com\/en\/wp-json\/wp\/v2\/tags?post=17432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}